Donor campaigning in Armenia

I had seen and bookmarked this article a while back and meant to post about it but, well, you know how it goes. I thought it was interesting as an example of a recruitment campaign in other parts of the world.

The Armenian Bone Marrow Donor Registry (ABMDR) is celebrating its 10th anniversary and hosted a concert and recruitment drive entitled "Save a Life." The concert and related events resulted in the recruitment of 160 additional donors for the registry. The date of the concert, January 8th, was also significant as the government of Armenia has declared this "Donor day."

The ABMDR plans a number of other events throughout 2010 as part of their 10th anniversary celebrations with the goal of, in addition to donor recruitment, education and increasing awareness of the importance of stem cell donations in saving lives.

Last year the ABMDR was able to open a Stem Cell Harvesting Centre, the first of its kind in the region, and their next major goal includes the establishment of a dedicated stem cell transplantation centre in Armenia.

It's interesting to imagine a region like this with so few resources for this type of treatment, but also very inspiring to see the dedicated efforts that are being made, and how quickly progress can be made when attention and resources are focused on important goals. It will be interesting to see how successful their 10th anniversary campaign ends up being.